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  • MLB partners with Victoria's Secret to take swing at female fans

    Women make up nearly half of Major League Baseball's fans. MLB is partnering with Victoria's Secret's PINK brand to take aim at young women during the 2010 season with a new fashion line featuring the logos of 11 clubs, including the New York Yankees, Boston Red Sox, St. Louis Cardinals, Chicago Cubs, Minnesota Twins and Los Angeles Angels.

    USA Today

  • MLB taking swing at female fashion

    MLB is partnering with Victoria's Secret's PINK brand to take aim at young women during the 2010 season with a new fashion line.

    USA Today

  • Columbia Sportswear opens on Mag Mile

    By Sandra M. Jones | Columbia Sportswear Co., the family-run outdoor apparel maker from Portland, Ore., arrives in Chicago for the first time Friday with a Mag Mile showcase store aimed at bolstering its brand name in a market brimming with athletic clothing.

    Chicago Tribune

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